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Sponsored postal-stamps

Kashmir Times. Dated: 5/22/2017 10:42:05 PM

Dear Editor,
Depart6ment of Posts should consider idea of sponsored post-stamps on lines of sponsored postal-stationery to generate high revenue-earning apart from popularising postal-services. These sponsored postal-stamps can be sold on face-value unlike My-Stamps which are sold on heavy premium.
There can be some minimum print-order where sponsoring ones may be required to buy some specified minimum quantity of sponsored stamps apart from charging sponsoring amount from them on complete print-quantity. Idea will also induce popularity of postal-service in competition to private courier-service when companies with their own printed postage-stamp will divert to postal-service from courier-service.
Screening committee can be formed at postal-department to clear images provided by sponsoring ones to avoid printing objectionable pictures on such suggested sponsored postal-stamps. If postal-department can accept private advertisements on now unpopular post-cards and inland-lettercards, there is no harm that the concept may be advanced to postage-stamps for commercial benefit to meet heavy loss on continuing some postal-services like post-card.
RTI-response reveals that Post-cards and Inland-Letter-Cards have lost their utility with these highly subsidised postal-items being misused for business-purposes. Inland-Letter-Cards should be abolished, and Post-Cards should only be in sponsored Meghdoot-category to be priced at rupee one also because coins of 25 paise are no more minted, and those of 50-paise are practically out of circulation.
—Madhu Agrawal,
1775 Kucha Lattushah
Dariba Delhi.